
I sometimes stray away from directly talking about divas to cover topics that deal with professional wrestling as a whole, such as the few times I stress the importance, and often lack of understanding, of good selling. This will be another one of those topics. If you ordered Backlash, talked about it with others, or simply got word of it in some other way, the entire audience was not exactly shedding tears after Triple H lost the title and took the punt. If you watch almost any given pay-per-view, where fans are often a little more vocal, you may also notice a face getting booed or a heel getting a huge ovation over the face, despite both putting on solid performances. If you still are unsure what I am talking about, look at John Cena. That has to be the definitive example of a face getting booed. A few weeks ago, when Cena took on Jack Swagger, the fans actually gave Swagger an ovation during that match as if he had been a face all the time. In reality, they just cannot stand John Cena. John Cena, Triple H, CM Punk, and the list goes on. Why do these faces get booed at times?
Like much else, the reasoning is not always the same in every instance. If you put on a poor performance, whether face or heel, the fans will go sour. But that is not the reason many of these faces are getting negative reactions. John Cena does not always put on a horrible performance. And I do not think that the reason is that it is simply cool for some fans to cheer the heels and boo the faces. As if I really needed to say it, the reason is because these faces are often overpushed.
Starting with the classic example of our time, John Cena gets heat for not being the greatest wrestler, not being as entertaining as he was during his heel run, and of course, always being in the main event scene. He has been getting a mixed reaction from the fans for years now, but nothing ever really changes. Many say a heel turn will fix him. If he is still pushed down your throats, cannot wrestle good enough to please you, and will not be allowed to be the heel he once was, especially with the WWE now PG, I cannot see how this will make him great again. It will only legitimize his boos to some degree. People can argue that he is booed because he is a heel. It would not look as awkward as having a face getting negative responses with his mere presence. The best thing the WWE could do is give him a break from the main event scene. They did that in 2008, and I believe it did him some good. Of course, he was feuding with a man everyone hated, JBL. The WWE is once again taking him away from the title scene, but if they continue to push him as Superman, defying what he took at Backlash to still be on Raw the next day, and other things like that, the fans may still hold that grudge against him. There are other popular wrestlers that the fans want to see get proper treatment.
Triple H is just as bad as Cena in regards to being overused as a face. A few fans let him hear it at Backlash. With all this guy has been through, his DX run, the legends he has faced, and all the control, I never thought he would ever get anything but cheers. The fans do not like a face looking that strong, holding other talent down and away from the title, and backstage powers do not exactly always work in your favor when it comes to the fans passing judgment. Many can argue that it was a few stubborn Orton fans who showed Triple H that bit of disrespect, but the fact that Cena and Triple H are still similar in a few ways still does not mean Triple H should be immune to that type of criticism.
The WWE also needs to see that there are consequences for targeting new demographic areas. They are getting those areas. The WWF fans of 1999 are not the WWE fans of 2009. They may have been able to shove Steve Austin down the fans throats in the main event and title scene so heavily, but it helped him that his character was so intriguing to fans back then. Those same fans do not like poopy jokes from John Cena. The PG-rating is drawing kids who may appreciate it, but the old fans are hating it. Some of the fans also do not appreciate a man that married his way into power continuously just randomly ending up in only big-time matches for such a long period, burying opponents so easily at times, not being as intriguing a character as others, and who may honestly believe that it is all about the game taking so much of the attention. If simply turning heel will fix all this, wrestling fans may know what they like, but the logic escapes me. Being overused is being overused.
Did you think I just put that Mickie James picture up there due to lack of creativity? I still dedicate my articles here to the divas. Last time I checked, I did not mention any divas yet.
I may complain a lot about Mickie James not being used right, but that does not mean that I have ever said she must always either be Women’s Champion or in the title hunt. I frequently say the opposite. It would be horrible if the WWE did that to her. Why do I say this? For one thing, as I always say, Trish and Lita did not get their status from constant title pushes. More importantly, and to the point at hand, such treatment may make the fans turn on her just like they did with John Cena. Whether haters see it or not, Mickie James is not always in the title picture. As I have pointed out, and readers have commented on, Mickie is often the second or third choice for a title-feud push, won a title by a ref’s botch, and is often left in the dark at other times. I am not happy that the WWE is underpushing Mickie James, but I am slightly glad that they have not overpushed her either. There is a compromise out there.
I am not implying that a face must always be losing during a title reign to be kept popular. On the contrary, that can kill credibility and ruin a lot of title runs that way. The result may be a face getting booed because they were suddenly pushed to the title scene, but is being underpushed in other ways. The main event scene and title scene are not necessarily the same thing. 2008 gives an example of what I mean with a certain World’s Heavyweight Champion on Raw. The fans would think such a champion is a joke. But you also cannot win every time.
The last title reign of Mickie James was not that bad from the start to finish. She proved to be a fighting champion. In 4 months of televised action, she wrestled every week but three. She defended her title five times, not counting house shows, which fans usually do not count either. Fans who complain that she never loses, she lost six times in that reign, taking the pinfall loss four times herself. Compare that to Beth’s first reign. In six months, she lost five televised times, taking the loss herself only twice. Why do I bother with that kind of stat? Look back at 2008. How long did Triple H go without being pinned? It is a wonder more people did not get sick of this guy sooner. Fans who still want to complain that Mickie James should have lost more, that would have made her look like a weak Women’s Champion.
My point in analyzing that title reign briefly is to show that it was a good reign for Mickie James. She defended her title many times, took losses regularly, made her opponents actually look good in individual matches, and was not overused by being the main attraction for the women’s division every single week, but still got to be on the show. That was good booking. I have to give the WWE credit there. It ended when it did, and many Mickie fans could only put up a calender to count the days until her next reign. That is not what I was hoping for. I simply wanted Mickie to get any good use while the other divas got their shot. I still want that. That is not being overpushed. I raise an eyebrow when I recall one fan commenting that Mickie was back to being overrated/overpushed (so many misuse all these terms, maybe I should write about them one day) just because she picked up a win in a tag match by pinning Natalya. A popular, skilled, four-time Women’s Champion getting her first pinfall victory on a diva in months is overpushing her? Melina cannot win every match herself. As I said going into Wrestlemania, the spotlight must be spread well.
I doubt Cena and other faces who have been booed for seemingly no reason are losing sleep over it. The issue can easily be solved if the WWE just spreads the spotlight better. Ratings dropped badly after John Cena was injured again in 2008. You cannot put all your chips on a mediocre hand. The WWE did not do a good enough job with the other stars it had at the time. Make use of the wrestlers you have who are popular, maintain that popularity, but do not ruin the pushes and attention of other workers because of one individual. The fans may be more vocal now than ever. That is a good thing, but only if they know what they are even talking about. You cannot compare Mickie’s last title run to the treatment Triple H, John Cena, and other faces get. She was not shoved down your throats before the reign, during the reign, and definitely not after the reign. She was built up as a contender, was allowed to maintain her credibility as Women’s Champion through most of the reign, and got shoved aside after it ended. When these top male faces are not holding the gold, they are either already in the hunt for it, in the hunt to become top contender for it, or often in a major feud that trumps the title scene anyway. That, if the little children cannot figure it out, is how these faces are overused. That is why fans grow tired of them. That is how they become stale. Can you really blame the wrestler? Aside from Triple H, you have to blame the WWE itself for not pushing these guys smarter. Mickie James has certainly not been given the treatment of these men, not as yet anyway. If she does, that may kill her popularity faster than being underpushed. Balance action in the ring with solid promos, balance main-event feuds with upper-midcard feuds, and balance being in the title scene with being used efficiently elsewhere. That may very well keep a wrestler over without them getting overpushed. That should diminish the phenomena of faces getting booed. Easier said than done.